Fear the Walking Dead Pulls In the Biggest Audience Ever for a Cable Premiere
Sunday's premiere of Fear the Walking Dead, the spinoff-prequel of
cable's top-rated series, drew 10.1 million viewers, becoming the top
cable premiere of all time. The 90-minute episode also drew 6.3 million
viewers in the advertiser-coveted 18 to 49 demographic, surpassing
Better Call Saul—the Breaking Bad spinoff which debuted earlier this
year with 4.4 million—to rank as the top cable premiere in that demo as
well.
This is how far AMC's zombie franchise has come: The flagship Walking
Dead premiere drew 5.4 million total viewers in 2010. It has since
gobbled up considerably more viewers, ranking as the most-viewed series on cable and the most-viewed in the 18-to-49 demo in all of TV.
Fear the Walking Dead will run for five more episodes leading into the
Season 6 premiere of The Walking Dead in October. AMC has already
ordered a 15-episode second season.
AMC now boasts three of the top five cable premieres of all time with
the two Walking Dead shows and Better Call Saul. The strong debuts for
Fear and Better Call Saul were huge for AMC with the network banking on them to
be the pillars of its post-Mad Men era.
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