NBC has cut some of its lucrative business ties with Donald Trump
following Trump's comments about the United States' relationship with
Mexico during his announcement for president on June 16.
"The U.S. has become a dumping ground for everybody else's problems,"
Trump said. "When Mexico sends its people, they're not sending their
best. They're sending people that have lots of problems, and they're
bringing those problems with us. They're bringing drugs. They're
bringing crime. They're rapists."
NBC responded with this statement: "At NBC, respect and dignity for all
people are cornerstones of our values. Due to the recent derogatory
statements by Donald Trump regarding immigrants, NBCUniversal is ending
its business relationship with Mr. Trump. To that end, the annual Miss
USA and Miss Universe pageants, which are part of a joint venture
between NBC and Trump, will no longer air on NBC."
The network did not cancel The Apprentice, saying only that Trump "has
already indicated he will not be participating" in the show because he
is running for president. "Celebrity Apprentice is licensed from Mark
Burnett's United Artists Media Group, and that relationship will
continue," NBC stated.
The Miss USA pageant will be held in Baton Rouge on July 12. Another
broadcast or cable network could come forward in the next two weeks to
carry the annual event. Last year's pageant drew 5.5 million viewers and
was up +8 percent in adults 18-49 viewers from the 2013 broadcast.
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