Y&R Italia teamed up with French director Jean-Pierre Jeunet, best known for his 2001 film Amélie, for a 60-second spot promoting coffee brand Lavazza.
The spot tells (invents?) the origin story of the brand and its founder Luigi Lavazza.
Lavazza - There's more to taste - Young&Rubicam Italia
Y&R Italia teamed up with French director Jean-Pierre Jeunet, best known for his 2001 film Amélie, for a 60-second spot promoting coffee brand Lavazza.
The spot tells (invents?) the origin story of the brand and its founder Luigi Lavazza.
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