Ekaterinburg, 1,5 million citizens Ural Music Night Festival, 1 night 50
stages 300 music bands of various styles 400 hours of live music The
New music festival needed a seamless identity that speaks to different
audiences in a unified voice. The idea was inspired by the old Soviet
technology that uses visual codes for sound synthesis. We re-created
this technology in a modern way: any medium can be heard with a special
app “MusicNight”.Ural Music Night Festival: Listen to ME
Ekaterinburg, 1,5 million citizens Ural Music Night Festival, 1 night 50
stages 300 music bands of various styles 400 hours of live music The
New music festival needed a seamless identity that speaks to different
audiences in a unified voice. The idea was inspired by the old Soviet
technology that uses visual codes for sound synthesis. We re-created
this technology in a modern way: any medium can be heard with a special
app “MusicNight”.
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