Integrated production company Bossa scores a highly coveted Cannes Lion award at this year’s festival for their groundbreaking work on “Drinkable Advertising” for Coke Zero and Ogilvy & Mather. A first-of-its-kind, the campaign quenched fans’ thirst at the NCAA Finals with a massive beverage-dispensing billboard, interactive kiosks, and a mobile app.
A deft new player in the ad production space, Bossa was also honored with an impressive seven Shortlist nominations for their work on the Coke Zero campaign and the innovative “The Walking Dead Chop Shop App” for long-time client Hyundai. The interactive game allowed users to deck out vehicles in preparation for the zombie apocalypse.
Read more at http://adland.tv/adnews/bossa-scores-big-cannes-lions-festival/1042690194#gAOfxsWjHw6bWY4X.99
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